AI & Automation
A CRM built around how your business actually works
Most small businesses in India track customers across WhatsApp chats, notebooks and a spreadsheet only one person understands. Off-the-shelf CRMs are either too complex or built for Western sales teams, so they get abandoned within a month.
We build CRMs that match your process: the stages your leads really go through, WhatsApp built in, reminders that fire automatically, and reports the owner actually reads. We have built this for our own product, JusticeTrack, a CRM for Indian advocates, and we apply the same approach to clinics, academies, real estate and service firms.
Who this is for
- Businesses running sales and follow-ups from WhatsApp and Excel
- Teams that tried Zoho, HubSpot or Salesforce and found them too heavy
- Professional practices that need case, client or patient tracking
- Owners who want one dashboard for leads, payments and follow-ups
What you get
Process mapping
We map how leads, customers and payments move through your business today.
Custom pipeline
Stages, fields and views that match your process, not a template.
WhatsApp & email built in
Message customers from the CRM and log every conversation.
Automatic reminders
Follow-ups, renewals and payment reminders that fire on time.
AI assistance
Lead scoring, summaries and suggested next steps.
Reports & access control
Owner dashboards and role-based access for your team.
How we work: the Borangi 5D process
- 01
Discover
Audit, data and goals
- 02
Design
Strategy and system plan
- 03
Deploy
Build and launch
- 04
Drive
Run, test, optimise
- 05
Dominate
Scale what works
Frequently asked questions
Should I build a custom CRM or buy one?+
Buy if your process is standard and a tool like Zoho fits. Build when your workflow is specific to your industry or your team keeps abandoning generic tools. We will tell you which fits after a short review.
Do you have a ready-made CRM for law firms?+
Yes. JusticeTrack is our CRM for Indian advocates, with hearing reminders, client records and invoicing, starting at ₹499 per month.
Works well with
AI Business Automation
Custom AI agents, CRM and WhatsApp automations that remove repetitive work — lead follow-up, customer support, reporting and operations — built for Indian businesses.
WhatsApp Business API & Automation
WhatsApp Business API setup and automation in Bangalore. We set up your API account, templates, chatbots and CRM integration, then run it for you. Not just message credits.