BORANGI

Pioneers Chess Academy

Play a real puzzle before you read a word.

A full rebuild for a coach who is a FIDE National Instructor. Visitors solve a real chess puzzle on the homepage, then book a free demo.

Pioneers Chess Academy website with playable mate-in-one puzzle

What we built, and why

  1. 1

    Playable puzzle hero

    Visitors play a real mate-in-one puzzle before reading anything. It shows what lessons feel like and gets parents and students engaged in the first few seconds.

  2. 2

    Gamified UI

    Game-like elements suit an audience that already loves a challenge, and they keep visitors exploring the site longer.

  3. 3

    Full site rebuild

    The old site didn't reflect the coach's standing as a FIDE National Instructor. The rebuild gives the academy a credible, modern home.

  4. 4

    Demo booking

    Everything leads to one action: booking a free demo class, which is where an online coaching business actually wins students.

Want something like this?

Every Borangi build follows the same 5D process: discover, design, deploy, drive and dominate. You get a fixed quote up front and own the code, domain and accounts from day one.